Friday, 10 September 2010

Prescription Service



Above: Katie Dobiesz.

The Prescription Service of Proline Botanicals has now completely rebranded under the Herbs In A Bottle identity.

Medical Herbalist Katie Dobiesz talks about the service:

"The new branding is wonderful. I think Herbs In A Bottle perfectly captures the spirit of what we are trying to do. The Prescription Service launched about six months ago and we have been building up a loyal following of practioners.

"The way it works is simple. Practitioners 'phone in their prescriptions, we make them up and send them out directly to the patients. The saving in time is considerable, which is especially important in many cases."

Wednesday, 1 September 2010

Herbs In A Bottle comes to life!



Above: Vincent (Marketing) and Sue (Dispensary) examine the new Herbs In A Bottle branding.

The launch of the new Herbs In A Bottle branding has been an exciting moment for herbal medicine.

Completely replacing the old Proline Botanicals trading name, Herbs In A Bottle has already had a terrific response from practitioners throughout the country. The sales office reported one of the busiest weeks of the year, despite the holiday period. This surge in orders is expected to continue as more practitioners take advantage of the celebratory 5% discount during September*. Emma in the Sales office said: "Everyone has been intrigued and interested in the rebranding, and one lady told us it was about time we updated our image!"

Commenting on the rebranding Tony Carter said: "For a long time I had been uncomfortable with the old Proline Botanicals branding. To be honest, we chose the Proline name years ago with hardly any thought, and always intended to rebrand when the time was right. But the success of the company took us by surprise and the right moment never seemed to come along. Now we have an opportunity to completely rebrand the company under the Herbs In A Bottle image. As a name Proline always seemed to have a clinical edge to it, and Herbs In A Bottle reflects more our personality - friendly, foward-looking and absolutely focussed on herbs.

Apart from the change in name practitioners should not notice any alterations in the production and delivery of their orders. The company retains the most stringent quality GMP processes, independently audited. The range of phytopharmaceutical products remains the widest available in the United Kingdom. Value for money continues, with Herbs In A Bottle prices in real terms among the lowest you will find anywhere.

* practitioners who place an order during September will receive a 5% discount - only one discount per practitioner.

Friday, 6 August 2010

We love herbs for their own sake



Above: Sue reading Bartram's Encyclopedia of Herbal Medicine in her break.

When Sue Pearce joined Proline Botanicals as a Dispensary Assistant in February 2009 she little thought it would change her life. Now eighteen months on Sue is devoted to herbs, and is following a distance learning course to discover more about herbal medicine. Sue describes the course:

"It's the New Vitality Introduction to Herbal Medicine. You study at your own pace, and usually it takes about a year to complete. The course was recommended by Katie, who is one of the medical herbalists working at Proline. So far I've covered Anatomy and Physiology, Materia Medica, Diagnosis and Pharmacy. It's great, I'm really enjoying it. It all started when I asked questions about the work I was doing. It's opened up a whole new perspective and has made the Dispensing department much more interesting.

Proline Managing Director Tony Carter said: "We are happy to sponsor Sue through her course. It benefits everyone when personnel are enthusiastic about their work and keen to learn more. Walking through the company each morning I am always struck by the great sympathy our people have for handling herbs and refining them into fine medicines."

Sue works in the Proline Dispensing department which allows practitioners to order capsules made up to their bespoke prescription (for more about this service please call Emma on 01780 753366).

More about the New Vitality course: http://www.newvitality.org.uk/

Monday, 5 July 2010

New range of Chinese herbs to be launched 1st August

















Above: interesting article that appeared in the Guardian recently about the Tibetan harvest of Cordyceps sinensis (if you click on the image it will enlarge so that you can read it). There has been growing interest in TCM medicines over the past decade. Coupled with this interest has been an increasing insistence on quality of ingredients and environmental sustainablility of supply.

Proline Botanicals is about to launch a new range of herbs used in Traditional Chinese Medicine. A 40-page colour catalogue has been produced focussing on the new range, listing over 280 different herbs and approximately six hundred products including tinctures, powders and cut herbs. Fifty of the most popular classic herbal formulae have also been included.

All the herbs have been imported from China.

The new catalogue will be available from 1st August.

Commenting on the new range Tony Carter said:

"This is an exciting new initiative for us. We try to introduce at least one big new development each year to ensure the company continues to grow. This year we are expanding our range of herbal products by forty per cent through the addition of medicines used in Traditional Chinese Medicine.

"We are aware of course that the TCM market in the United Kingdom is mature, and that there are many existing reputable suppliers of TCM medicines. However we believe that our unique quality systems and emphasis upon GMP audited procedures will be valued by many practitioners. Because our products are manufactured in the UK, under our complete control, we can guarantee that they are free of any animal ingredients and uncontaminated by heavy metals, analgesics, antihistamines, hormones or any other extraneous material.

"Our aim is to produce the purest TCM herbal medicines possible, and to make them available to practitioners at fair prices. Inevitably there will be difficulties to be experienced - TCM is a complex and sophisticated medical culture and will require careful study and attention to get things right. We are confident we will succeed."

Wednesday, 17 March 2010

Visit from Hadlow College















Above: Emma (far left) with the students from Hadlow College.

On Friday 12th March Proline Botanicals hosted a visit from Hadlow College in Kent. Sixteen medicinal horticulturalists, herbalists and commercial horticulturalists comprised the party.

The visit took place in the afternoon and included a tour of the Proline site, a buffet lunch and informal discussions between Proline staff and the students. Emma Suddards led the party on the tour which looked at the way dried herbs were milled, herbal fluid extracts were percolated, capsules and tablets were made and finished medicines were stored prior to despatch.

Commenting on the visit Emma said:

"We were really pleased to host a visit from such enthusiastic and interested students. Having recently graduated myself in herbal medicine I realise the value visits of this kind have in bringing the procedures to life. Creating herbal medicines to GMP standards is a fascinating process and involves many different stages - it was a pleasure to be able to show the students how we keep up the quality standards across over three hundred and fifty different herbs and nearly two thousand individual medicinal products."

If you work in an educational establishment and wish to bring a party of students to Proline Botanicals please contact us.

Monday, 23 November 2009

Visit by Middlesex herbal medicine students



Above: Tony Cater (left) guiding the Middlesex students on their tour of Proline Botanicals.

Kerstin Falkenstein, 3rd year Herbal Medicine student at Middlesex University, gives an account of the visit:

"On Tuesday the 10th November 2009 the third year Herbal Medicine students went as part of the Herbal Therapeutics module organised by module leader Anne Stobart on an excursion to a well known manufacturer of herbal products. ‘Proline’ is a modern enterprise situated on the outskirts of Stamford in Lincolnshire. The first impressions were not exactly matching our maybe more romantic ideas of herbal manufacturing, but none of the students has ever been to a herbal supplier and so we were all in for a bit of a surprise. The staff and the director of the company Mr Tony Carter gave us a warm welcome and over tea explained the concepts and strategies of his business.

‘Proline’ is a company priding itself on very high standards of quality concerning the herbal products it provides. The herbal raw materials are audited by their in-house quality team with inspection, batch and laboratory testing of all ingredients before they can be used in any of their products. The laboratories are equipped with high standard technology in accordance with their Good Manufacturing Practice (GMP) status. Mr Carter puts particular emphasis on an excellent hygienic and clean environment in the rooms dealing with plant material ensuring the purest quality of the end products thus avoiding any cross contamination.

We got a first glimpse of this regime when Mr Carter provided us with protective hats and gowns before taking us on a tour around the place. And, indeed, pristine it was – all rooms were covered in white plastic walls, equipped with strong extractor fans and easy to clean sloping floors. We were shown pill forming machines, percolators for tinctures, analytical equipment as well as the huge packaging and storage department. The tinctures are kept in amber glass or PET bottles, which are said to prevent the leeching of xeno-estrogenic plasticisers unlike for example polyethylene containers. Concerning the tinctures ‘Proline’ favours the process of percolation over maceration because of the higher yield of active chemical constituents from the herbs, a quality issue established in vigorous laboratory testing according to Mr Carter. They offer only two types of tinctures – 1:1 and 1:3 in order to avoid confusion of varied specifications across the range, which simplifies production as well as consumer choice. Despite an obvious great investment in technical equipment and quality control measures ‘Proline’ manages to keep the prices of their products at a competitive level.

The company does have a variety of customers, supplying a number of herbal product manufacturers in the UK which then sell these products under their own label like ‘Neals Yard Remedies’ or ‘Napiers’, but also providing service for small herbal businesses and lone practitioners. They also export their products to countries like Iceland, Norway, Sweden and Denmark.

Although, this company does herbal manufacturing on an industrial scale, the advantages concerning quality control and high standards of end products are obvious and in accordance with consumer expectations. With the process of regulation growing increasingly stringent, also in view of the 2011 implementations they are certainly able to meet the standards required by governing bodies like the Medicines and Healthcare Products Regulatory Agency (MHRA).

This excursion offered an interesting in-sight in large scale commercial manufacturing of herbal products. It is far removed from the lone herbalist’s dispensary with self grown herbs and jars of macerating tinctures on the window sill, but to comply with rigorous government policies this type of herbal manufacturing is probably a good way forward to keep herbal medicines marketable and accessible for the British public."

Thursday, 5 November 2009

NIMH rally and mass lobby of Parliament



Above: Emma and Chris on the front line at the NIMH demo in Westminster.

Proline Botanicals supported the NIMH demonstration and lobby of Parliament on Monday 2nd November. Several members of staff made the journey up to London and braved the cold to demonstrate in support of statutory regulation of herbal medicine. In the picture above you can see the "Honk for herbs" banner Emma made, which got an enthusiastic reaction from the lorry drivers on the busy road in front of Parliament.

Describing the day Emma said: "I felt the day was reassuring for those people who are passionate about herbal medicine, showing that we won’t back down against bureaucracy. I think it highlighted to plenty of people that your voice can be heard (that is, people who went to speak to their MPs) and I’m sure we made a great impression on the people of London! As for the banner- we were stood up by the monument and I thought a better way to get some noise and attention would be to involve the traffic going past. So we traded placards with someone and wrote on the blank side ‘Honk 4 Herbs’ to try and get the people driving past to notice and get everyone at the demo fired up. And Chris and Vinny helped by encouraging the drivers to join in and speaking to those who were stopped at the traffic lights about what the demonstration was about."

In other initiatives, all of the Proline staff have been completing the Dept of Health Consultation forms and writing to local MPs Quentin Davies, Alan Duncan and Stewart Jackson.